Drop in a client’s URL and get ranked ad concepts, a ready-to-send brief, and the creative to match.
first client brief free - no card












in the field
In daily use at a performance agency running Meta ads for established DTC brands.
no black box
Loopy opens the client’s website the way a person would and writes down exactly what it sees: the colors they use most, their fonts, their logo. Nothing is guessed. Every concept and brief starts from who they actually are.



Before a single concept, Loopy researches the client’s market: who the buyer is, what triggers them, what they object to, and what they do instead. It all lives in the brand hub, so every angle in the brief traces back to a real reason - not a guess.

From that research Loopy drafts concepts for every awareness stage - cold, comparing, ready to buy - and ranks them, with the reason for each rank in plain English. Tick the ones worth sending to a designer and the brief holds them all: copy variations, references, visual notes.


Every run reads the client’s site, reviews and forums, banks the customer language word for word, and distills it into pains, objections, failed alternatives and proof - each weighted by how many real verbatims back it. The next brief argues from what’s strongest. Connect Meta read-only and what actually performed joins that evidence. It’s early, and it’s live.

inside a loopy brief
Every brief organizes distinct concepts by customer awareness stage - so when Meta burns out one ad, the next one makes a different case, not the same case in a new color.

the other arguments in the same brief - headlines as written, tagged by the case they make
real brief, real copy - shown as Loopy wrote it, nothing retouched
who it’s for
Every client, every round: days of homework before anyone designs anything.
Read the site. Dig through reviews and community threads. Pull competitor ads from the archive. Work out what to say. Hours per client, repeated forever - the least leveraged work in the building.
Drop in the client’s URL and Loopy does the reading - ranked ad concepts by angle and awareness stage, in minutes.
see it on a client’s brand ↗Nothing starts until someone chases assets, references and specs, then turns it all into something a designer or a client can actually run with.
Tick the concepts worth running and export a client-ready brief your team can start from immediately - renders included if you want them.
get a brief you can send ↗Add their website plus anything they gave you - a deck, call notes, an old brief. Loopy builds the brand profile in about two minutes.
Ranked ad concepts by angle and awareness stage. Pick your winners and Loopy cuts a client-ready brief you can export.
Send the brief to your design team - or let Loopy render finished statics in feed and story sizes. Promote a winner to remix it.
beta - the loop
Connect each client’s Meta and Google Analytics accounts, read-only, and Loopy studies what actually ran well on that account. Every lesson feeds the next brief. It's early, it's live, and it's the reason we called it Loopy.
what we kept hearing
We've talked to hundreds of agency operators, and they all say the same thing: AI-generated ads just aren't there yet. Off-brand colors, made-up product shots, that same template look everyone can spot. That's the problem we fixed - Loopy copies your client's real site and never invents pixels.
Our design partner runs ads for brands from 7 to 9 figures, with some accounts spending $50k-$100k a month on Meta. It was built against their bar - tell us which part of your workflow eats the most hours, and that's what we automate next.
the Loopy founders
want in? talk to the founders ↗No prompt box, no template picker. A real browser loads your client’s live site and measures the actual hex colors, fonts and logo on it; the angles come from real customer research and a competitor library ranked by how long Meta kept each ad running. Templates guess. We do the homework.
No. The brand comes from their live site - measured colors, fonts and tokens - plus whatever they handed you: a deck, a design brief, call notes. Product screenshots are placed exactly as provided, never redrawn or imagined. If a reference ad’s look conflicts with the client’s brand, the client’s brand wins.
Twenty minutes with the founders. We drop in one of your client’s websites, you watch the research and first brief get built live, and we ask what part of your workflow eats the most time - your answers shape what we build next. Answering those earns your first client brief free, no card. If it’s not for you, you leave with the brief.
A client-ready creative brief you can export - concepts organized by awareness stage with full ad copy and references (it follows this brief template) - plus finished static ads in feed and story sizes, auto-saved to your library.
That’s the point. We’re building this alongside a small group of agency design partners: you tell us which part of running creative eats the most hours, we automate it next. Design partners shape the roadmap and get direct line to the founders.
Your first client brief is free on a real client, no card. After that, plans start at $249 per month - quarterly billing takes 7.5% off and annual takes 15% - full pricing here.
Drop in one of your client’s websites, watch the research and concepts land, and tell us where your week actually goes - that earns your first client brief, free.
book 20 minutes with the foundersfirst client brief free on a real client - no card